According to the China Industry survey report in 2023, we can see that the market scale of China’s animation-related industries is growing, and the relevant investment amount is also increasing every year, but the actual reflection of the living environment of the bottom animators has to be shocking.

When it comes to entertainment related industries such as animation, people always have the illusion of high salaries and high returns, but in fact, the income of the bottom animator may not even be as high as the income of the delivery man. According to an industry stakeholder who rose from the bottom animator industry to the top management of the company, in fact, the salary should be looked at separately, and it should be divided into quantity and quality. In terms of numbers, many new animators start out with a salary of about 3,000 to 4,000 yuan per month, and the increase in this figure within three years is actually very small. If you want to earn more than 10,000 a month, you need to work for three to five years, and you can achieve 20,000 a month, and the basic work experience is more than eight years. In terms of quality, animation people almost put all the time to work, not in overtime, is on the way to overtime, they also have to take time to do self-improvement and learning, otherwise it is easy to be eliminated by the industry, in such a thankless industry, why there are so many people to insist on many times they are not clear. In fact, what they want is more possibilities brought by Chinese animation in the later stage, but many people have not made changes for this possibility, or career planning, basically step by step.

There are two reasons for the current situation of this industry: First, under the role of market economy, the public’s taste for animation works will be more focused on production, rather than content. Such a vicious circle will lead to the animation people who really want to make good works can not get a good environment for creation, and eventually the bad money will drive out the good money market gradually become a pool of stagnant water.

The second reason is the outflow of high-quality animation media talents in China, resulting in a lack of innovative driving forces that can truly represent high-quality animation works in China.

In my opinion, in order to solve this phenomenon and truly create high-quality works in China, the biggest possibility at present is the transformation of small and medium-sized animation outsourcing companies. These outsourcing companies have talents and unique environmental advantages compared with independent creative committees in Japan. In order to change the current market situation in China, these groups need to immediately start their creation.